All too often, I see well-meaning dog owners trying to do the right thing by rewarding their dogs for displaying desired behaviors. However, the execution sometimes misses the mark. One common mistake is offering a treat when the dog isn't motivated by food in that moment. You may find yourself literally shoving a treat into your dog’s mouth while they’re distracted, excited, or simply uninterested. If you’re having to force the food, it’s a clear sign that it’s not the reward your dog truly wants or needs right then.